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Arjun Kapoor launches Bend The Gender Awards Campaign

Arjun Kapoor on second anniversary of his super-hit movie 'Ki & Ka' started 'Bend the Gender Awards'. With the launch, the actor has become the first Indian actor to posses digital Intellectual Property.


Arjun Kapoor started this unique digital campaign that celebrates the spirit of people who have kept their partner or families above anything else. The award shares such inspiring stories of people among us.



Arjun sharing about his campaign tweeted "It's 2 years of Ki & Ka tomorrow and I want to celebrate it with you all in a special way. A shout out to all those men who have made a positive change for women in society.. Let's be disruptive on this occasion! #BendTheGender"

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